Resources
Templates & concept library
The basic library is free. Templates unlock with a free account, and advanced playbooks will come with paid plans.
Concept library
Jobs to be done
FreeFrame needs as progress a person is trying to make, not features.
Open
- • A job is the progress someone wants in a specific situation: “When I…, I want to…, so I can…”.
- • Use it to separate the underlying need from the solution a customer asks for.
- • Pitfall: writing jobs that are really features in disguise.
North Star metric
FreeOne metric that captures the value customers get from the product.
Open
- • A good North Star reflects delivered customer value and predicts revenue.
- • Pair it with 3–5 input metrics the team can actually move.
- • Pitfall: picking a vanity metric (sign-ups, page views).
RICE prioritisation
FreeReach × Impact × Confidence ÷ Effort, and when not to trust it.
Open
- • Score = Reach × Impact × Confidence ÷ Effort.
- • It forces explicit assumptions; the conversation matters more than the number.
- • Pitfall: false precision on strategic bets that RICE can't capture.
Reasoning about trade-offs
FreeName what you give up, for whom, and how you'd know it was wrong.
Open
- • State the options, what each optimises for, and what each sacrifices.
- • Say who bears the cost of your choice.
- • Define a signal that would make you reverse the decision.
Pricing & packaging deep dive
Paid planValue metrics, tiering, and migration of existing customers.
Included with paid plans — coming soon.
Templates
One-page PRD template
MembersProblem, users, evidence, scope, success metrics, open questions.
Sign up free to unlockDecision memo template
MembersContext, options, recommendation, trade-offs, reversal signal.
Sign up free to unlockExperiment brief
MembersHypothesis, metric, guardrails, sample size, decision rule.
Sign up free to unlockAI product evaluation playbook
Paid planEval sets, human review, launch gates for LLM features.
Included with paid plans — coming soon.
Stakeholder alignment kit
Paid planMaps, pre-reads, and escalation scripts for hard conversations.
Included with paid plans — coming soon.